DIGI Telecommunications Sdn Bhd (DiGi) is again rewarding its customers with another music experience in the K-pop genre.
In collaboration with Universal Music Malaysia, DiGi is bringing in Korean heartthrob Jay Park to promote his first full-fledged album, New Breed.
Two showcases will be held, one in Kota Kinabalu at 1 Borneo Hyper Mall on May 12 and the other at Life Centre in Kuala Lumpur on May 13.
DiGi customers who are Jaywalkerz (Park’s fans) will have the opportunity to interact with him through various activities exclusively planned for them.
They include the Unique Experience, where they can watch the artiste trying out his basketball skills in a special match against his fans at SM Sri KDU, a private school in Kota Damansara.
Exclusive passes for DiGi customers to attend special photography and autograph-signing sessions as well as stage games are now up for grabs.
Francis Chang, DiGi’s head of CRM & Analytics, said: “K-pop is a music genre that’s very close to the hearts of our customers.
Being a much sought-after Hallyu artiste, we believe the Jay Park showcases will be a big hit.
“Response at the recent pre-sale of the DiGi Live K-pop Jay Park Showcase in 1Utama was overwhelming as customers also had the chance to win the Unique Experience passes via lucky draws.”
To redeem a showcase pass, DiGi customers are required to buy a RM50 reload card and activate the Jay Park DiGi Music package.
Then they have to SMS JP to 2015 to subscribe to DiGiMusic Pluz, which comes with three Jay Park CallerTunes, at RM5 in order to redeem one Jay Park Showcase pass.
Non-DiGi subscribers can purchase a SIM pack and perform the same steps. Each DiGi number is eligible for one showcase pass only.
In the Klang Valley, the showcase passes are available on a first-come-first-served basis from now till May 12 at DiGi retail centres at Berjaya Times Square and Sunway Pyramid.
In Kota Kinabalu, customers can redeem the passes at the DiGi retail centres in 1 Borneo Hyper Mall and Api-Api from now till May 11.
Meanwhile, the special 400 audience passes for the Jay Park basketball match will be given away via DiGi Youths Facebook contest.
For other fans, Universal Music Malaysia is offering two ticketing packages: package A, at RM150, offers a showcase pass, autograph pass, New Breed CD and limited edition Jay Park T-Shirt while package B, at RM90, offers a showcase pass, New Breed CD and limited edition Jay Park Wristband.
These packages can be purchased at selected Speedy outlets nationwide.
and the best things is... I've missed the concert... *SOB* Anyway, hope Jay Park will still enjoy to come and visit Malaysia again! I would be ready for his concert next time. See ya, JP!!!
Alexa Lee
22.05.2012 12:14PM
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